George Fettig

George Fettig, Vice President Marketing, Bosley.

Mr. Fettig is a veteran senior marketing executive with over 30 years of experience. He began his career in traditional consumer brand marketing, serving ten years with the Dial Corporation, holding numerous marketing positions, including Director of Marketing. George was Vice President/General Manager of ON-TV, one of the earliest subscription television companies. He has led the marketing efforts of major Direct Response companies such as 1-800- DOCTORS, NordicTrack and American Harvest. For the past ten years he led Bosley, Inc to record response levels, managing a fully integrated multi-dimensional direct response marketing strategy, including DRTV, On Line and Data Base Marketing. George serves on several ERA committees, including Public Relations, Government Affairs, and the Retail Council. He is a founding member of the Era Accreditation Council. He earned is BBA and MBA degree from Northeastern University in Boston.